1. A touch of advert magic that Mattr'd | Post Office
The Post Office, the place where the British dream of long queues and polite chitchat are made. Got to hand it to them though, their execution in their latest advert is top notch. Magic and currency exchange - what a combination.
2. A piece of cultural significance that Mattr'd | Sprite
Its great to see Sprite still championing US rap artists like that did way back in the day. In their latest campaign, the soft drinks company has placed Tupac, J.Cole and Missy Elliot lyrics on their cans. It would be all kinds of cool to see this in the UK.
3. A scaled advert that Mattr'd | The National Lottery
The National Lottery hit the nail on the head with their Please Not Them Campaign. Featuring the likes of Katie Price (Jordan) and Pierce Morgan - its certain a campaign that wants you to be in on a chance of an equal playing field as arguable some of the UK's most loathed celebrity's. Now they've carried it on with James Blunt. I'm off to the shops as we speak.
4. A piece of branded content that Mattr'd | Old Spice
Terry Crews and an 8 bit game; what an awesome bit if advertising. Topping it off this nifty online game uses your Facebook data, takes your profile picture and places you AND your friends in the game! I hope this comes out on Xbox One soon.
5. A new slice of TV history that Mattr'd | Game of Thrones
You thought the Red Wedding was emotional, the Battle of the Bastards blew it out of the water. The choreography, the story telling, filmmaking and the tension building was pure insanity. Take a look at the BTS and see for yourself how they did it all (if you watched it obviously.