Viewing entries tagged
unique selling point

5 Ways to find your unique selling point (USP)

May 4, 2016

By now you’ve spent time researching your content, figuring out your audience and working on your objectives... your next job is to work how your content is going to stand out from the crowd. 

Creating a content marketing strategy for your niche.

February 7, 2016

We’ve been doing something really important these last few weeks…creating our very own Mattr Media content strategy for our niche area of the market. Why should you care? Well a few reasons really.