Now you’ve become a lean mean content creating & distributing machine, it’s time to give yourself a pat on the back and watch as you reap the benefit of your spoils. But what’s that? You’re not seeing an immediate return? Well firstly don’t worry...this journey is a long one so as long as you have patience to test and improve, you will go far. That being said, there’s no point entering this game unless you know what you’re trying to achieve, so here are our five tips to help you measure ‘success’ or ‘failure’.